About us is a simple vision. We aim to spread knowledge of Zambia’s cultural and natural resources, promoting engagement with the local tourism industry. We also aim to support sustainable tourism and conservation efforts.
VISION: Tourism and conservation activities being the biggest, on everyone’s calendar.
We have a passion to travel and learn about our country and hope that we can influence others to do seek a level of adventure that increases their well-being and understanding of Zambia.
Discovering the rich culture and resources that our country possesses was the seed for this spectacular journey we embarked on. Also the realisation that lack of knowledge had a cripling impact on tourism in Zambia.
We understand that for tourism and conservation to work, people need to care, and for people to care, they need to know.
Over time we have evolved from general information providers to helping provide effective linkages between providers and consumers of tourism, as well as playing our part in providing support to the promotion and conservation of Zambia’s culture and resources.
In our travels, seeing the vast gap between spectacular attractions available in our country and information available on the same, sparked the flame that drives us.
We therefore aim to provide information and linkages to local and foreign individuals looking to fully immerse themselves in the Zambian experience, especially those looking to frequently experience something new in our resource rich country.
We aim to help you with:
KNOWLEDGE
LINKAGES
SUPPORT
Knowledge of the history, culture and resources Zambia has to offer, and where to find them.
Linkages between consumers and providers of tourism experiences.
Support in your tourism and conservation efforts, especially publicity.
We aim to provide non-commercial support to non-profit organisations that support tourism and conservation. We have engaged the Zambia Tourism Agency for mutual support. We are also working to help promote the Elephant Charge, an annual 4×4 event held in Zambia to raise money for conservation through education.
About us – Our values
We have four main values that guide us in our work:
Knowledge and transparency
Complete and open dissemination of information
Sustainable tourism
Everyone’s needs should be addressed
Innovation and diversity
Creativity in finding new ways to engage and publicize
Value focus
All should get the most out of their investment, time and engagement